Facebook
Twitter
LinkedIn
Instagram

    Sustainable Fashion: Bollywood Celebrities Embracing Eco-Friendly Styles

    15-Mar-2024 9 minutes Read

    Sustainable Fashion: Bollywood Celebrities Embracing Eco-Friendly Styles


    In recent years, there has been a rise in awareness about the environmental impact of fast fashion. More and more celebrities are embracing sustainable fashion and championing eco-friendly styling. In India, Bollywood stars have also started making conscious choices to promote sustainability through their sartorial choices.

    Lets look at a few of those shall we


    Alia Bhatt's Sustainable Style Revolution

     


    Alia Bhatt has emerged as one of the leading advocates of sustainable fashion in Bollywood. She re-wore her gorgeous Sabyasachi wedding sari at a film awards ceremony, sending a powerful message of reducing waste. Alia styles preloved outfits creatively and encourages repeating clothes. She often picks organic fabrics and supports homegrown, sustainable labels.

    Through her sartorial choices, Alia is inspiring millions to embrace environment-friendly fashion.


    Deepika Padukone - A Sustainable Style Icon

     


    Deepika Padukone's closet is filled with statement eco-friendly pieces from top sustainable brands. She repeats her outfits, making maximum use of each stylish piece. Deepika also supports sustainable festivals and events, promoting conscious fashion.

    Through her influence, Deepika is helping normalize outfit repeating and investing in classic sustainable designs built to last.

     

    Sonam Kapoor's Ethical Fashion Efforts

     


    Sonam Kapoor has long been an advocate of sustainability in fashion. She walks for sustainable fashion shows and chooses clothing consciously. Sonam recycles her looks with fresh accessories to give them new vibes. She collaborates with homegrown labels focused on ethics and eco fabrics. 

    Sonam also actively supports various charities and organizations working on sustainability to catalyze positive change.

     

    Celebrities Championing Indian Sustainable Designers

     

    Many Bollywood A-listers are now spotlighting Indian sustainable labels on red carpets. Alia, Anushka, and Janhvi promote sustainable homegrown names like Sai Sankalp, Ekaya, and Saaksha & Kinni. Actresses like Dia Mirza have invested in sustainable Indian brands and pushed Baarse and Shivan & Narresh craft-based designs globally 

    Celebrities collaborating with local eco-friendly studios are a significant boost to the sustainable fashion ecosystem in India.

     

    Conscious Efforts Beyond Red Carpets

     

    Leading actresses are promoting sustainability beyond couture events, too. Vidya Balan supports eco-village projects and campaigns for organic farming. Through her Instagram, Dia actively spreads awareness of upcycling, zero-waste living, and adopting cruelty-free lifestyles. Dia even started her own production house focused on environment-friendly cinema.

    Similarly, Neha Dhupia emphasizes slow fashion via her talk shows and podcasts. Their conscious efforts inspire mindful approaches in daily life.

     

    Katrina Kaif's Eco-Ethical Evolution

     


    Katrina Kaif has embraced sustainable fashion in recent years. For her movie Jagga Jasoos, she chose an entire eco-friendly wardrobe from sustainable label The Reformation. Katrina highlights local, sustainable brands on social media and supports earth-friendly initiatives. She makes wise clothing investments, opting for organic silhouettes that can be styled in multiple ways. 

    Katrina is consciously working to minimize her fashion footprint and promote sustainability.

     

    Anushka Sharma - A Minimalist's Sustainable Style


     

    Anushka Sharma champions minimalist and sustainable styling. She believes in longevity over trends and chooses durable fabrics. Anushka recycles her fluid silhouettes, accessorizing them in new ways. Through her productions, Anushka has highlighted issues like slow fashion, zero-waste goals, and ethical production. 

    She vows to accelerate Indian sustainable fashion's global influence via conscious collaborations and a spotlight on homegrown talent.

     

    Dia Mirza - Ambassador for Eco-Lifestyles in India

     


    Dia Mirza practices what she preaches when it comes to sustainability. She promotes traditional Indian crafts and handlooms, invests in sustainable labels, and collaborates with NGOs working on artisan empowerment. Her own production house aims to spread awareness about environmental protection via cinema. Dia even started an initiative to revive dying Indian fabric varieties sustainably. 

    She is actively working to transform lifestyles in India onto a greener path.

     

    Sustainable Fashion Designers Enabling the Movement


     

    Several eco-friendly Indian labels are enabling actresses to achieve sustainable styling goals. Bangalore-based Sai Sankalp upholds slow fashion using natural materials and zero-waste patterns. The Cottage Craft label from Kerala works with all-women artisan clusters. Delhi's Ekaya creates vegan recreations using Indian techniques. Mumbai's Saaksha & Kinni utilizes recycled textiles. Grassroot by Anita Dongre supports traditional craftspeople.

    These sustainable designers are powering the conscious celebrity fashion revolution.

     

    Conclusion

     

    With increasing promotion by leading celebrities, the sustainable fashion movement is gaining momentum in India. Bollywood stars are making thoughtful style choices that influence many. Their endorsement of homegrown eco-friendly labels greatly encourages local sustainable industry. As celebrities continue championing sustainability, conscious fashion will become the new normal. 

    More actors coming together for this worthy cause can catalyze large-scale changes towards environmental protection.

     

    15-Mar-2024 9 minutes Read

    user-male-circle--v1

    Top Picks